The Payless model is successful because:

  • Payless connects with consumers who desire on-trend product at value prices
  • The Payless self-select service model is the most efficient for selling footwear
  • The Payless operational model drives transactions while delivering high customer satisfaction

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Payless further drives this success in international markets by:

  • Tailoring a portion of the merchandise specifically to the local market
  • Marketing with understanding of holidays, pay period cycles, spending patterns and local tastes/preferences that impact conversion
  • Managing and understanding the complexity of growing a large, established brand in the often fragmented and relatively undeveloped footwear market which exists in many countries

At Payless, we operate a range of successful store formats, each designed to function in high-profile shopping malls and prime retail locations. Our store sizes include:

  • Flagship stores: from 3,500 sq. ft. (325 sq. m.)
  • Average size stores: 2,500 sq. ft. (232 sq. m.)
  • Minimum size stores: 1,800 sq. ft. (167 sq. m.)

When you partner with Payless, we provide:

  • Retail operations processes, training and continuing guidance
  • Trend direction and product sourcing
  • U.S. marketing materials
  • Store design standards and training
  • Use of Payless trademarks
  • Regular audits, training and oversight of brand standards
  • Support from a dedicated team in the U.S.

What we look for in a partner:

  • A proven retailer with experience in franchising international brands
  • The financial capacity to develop a multi-store business that delivers sustainable growth throughout the territory
  • An established company with a thorough understanding of the fashion and retail markets within which the partner will operate
  • A well-respected and professional business with a strong record of corporate responsibility
  • Strong business acumen and excellent attention to detail
  • Regular audits, training and oversight of brand standards
  • A willingness and ability to emulate the Payless ShoeSource brand, culture and standards

If you’re interested in becoming a partner or have any questions, please contact Allen Hill or Doug Goehl.

  • Allen Hill
  • Doug Goehl

3231 Southeast Sixth Avenue • Topeka, KS 66607-2207 • U.S.A.